How has your SEO strategy been affected by the Hummingbird update?
Unless your website was very outdated or using questionable SEO techniques, this new search algorithm shouldn’t have negatively impacted your rankings at all – but its emphasis on conversational search gives clues to how future web design might be headed. For now its always good to remember:
- Original and engaging content is still king
- Legitimate back links that are earned using proper SEO are still important
- The same signals that worked before will continue to garner results
- Keywords will still need to be carefully placed and used in moderation
We saw this article and thought it explained the update brilliantly: